Higher Education
Wake Technical Community College Building C Renovation
Client
Frank L. Blum
Project Owner
Location
Project Value
Industry
Higher Education
Account Executive(s)
Joshua Harden, Trey Wilson
Services Provided
Proposal Development |
Renderings & Animations |
Higher Education
Wake Technical Community College Building C Renovation
Client
Frank L. Blum
Project Owner
Location
Project Value
Industry
Higher Education
Account Executive(s)
Joshua Harden, Trey Wilson
Services Provided
Proposal Development |
Renderings & Animations |
Project Overview
The WTCC Building C Renovation was a significant renovation effort undertaken on behalf of [PROJECT OWNER] in [LOCATION]. The project, valued at [PROJECT VALUE], encompassed the comprehensive renovation of Building C, transforming existing facilities to better serve the owner's mission and program needs. The scope presented the client with the challenge of conveying the full vision of the renovated facility to evaluators through a competitive pursuit process. PRESWERX was engaged to develop the proposal strategy, produce architectural renderings, and create animations that brought the design to life ahead of the selection.
Client Challenges
The client faced the competitive challenge of articulating a complex renovation scope to a discerning owner audience:
Communicating the scope and character of a full building renovation before construction began
Helping a non-technical owner audience visualize finished spaces and design quality
Standing out in a competitive field with a proposal that conveyed both technical competence and design intent
Presenting a unified, compelling story that tied the project vision to the owner's program goals
Without a clear visual and narrative strategy, the breadth and ambition of the renovation would have been difficult to convey on the page and in person.
Scope of Work
PRESWERX delivered an integrated pursuit package tailored to the demands of the WTCC Building C Renovation pursuit. The scope included a fully developed written proposal crafted to reflect the client's technical approach and alignment with the owner's priorities. To bring the renovated facility to life for the selection panel, PRESWERX produced architectural renderings of key interior and exterior spaces, giving evaluators a clear picture of the finished environment. Complementing the static imagery, PRESWERX created animations that walked viewers through the design in sequence, reinforcing the narrative of a transformed, purpose-built facility ready to serve its users.
PRESWERX Approach
PRESWERX approached the WTCC Building C Renovation pursuit as an integrated storytelling challenge, aligning written content, imagery, and motion to support a single, compelling evaluation narrative:
Developed the written proposal to align the client's technical scope with the owner's program priorities, making a complex renovation accessible and persuasive
Produced architectural renderings of key spaces to give the selection panel a vivid, accurate picture of the design intent before construction began
Created walkthrough animations that gave life and sequence to the renovation story, reinforcing the written proposal and helping evaluators see the project as a finished reality
The result was a pursuit package that presented the client as a capable, clear-thinking team ready to deliver on a challenging renovation.
Results Delivered
PRESWERX delivered a complete, integrated pursuit package built to stand up to rigorous evaluation. Every element was developed to reinforce the same core message: a capable team with a clear vision for the finished facility:
The proposal gave the client a polished, persuasive narrative that communicated both technical competence and alignment with the owner's goals
The architectural renderings gave evaluators a compelling visual reference for the renovated space, removing ambiguity from the design story
The animations provided a dynamic, sequenced walkthrough that made the renovation scope tangible and memorable for the selection panel
The client went into the selection process with a cohesive, professionally produced package that reflected the quality of their approach and the strength of their team
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SUCCESS STORIES
Proven Results Across High-Stakes Pursuits
Explore how we’ve helped leading A/E/C teams craft standout proposals and presentations, build confidence, and win major projects with strategy, storytelling, smart visuals, and coaching.