Higher Education
University of North Florida Student Support Building
Client
Stellar-Commercial
Project Owner
University of North Florida
Location
Jacksonville, Florida
Project Value
$40,000,000
Industry
Higher Education
Account Executive(s)
Joshua Harden, Tom Thomas
Services Provided
Presentation Coaching |
Presentation Development |
Proposal Development |
Renderings & Animations |
Higher Education
University of North Florida Student Support Building
Client
Stellar-Commercial
Project Owner
University of North Florida
Location
Jacksonville, Florida
Project Value
$40,000,000
Industry
Higher Education
Account Executive(s)
Joshua Harden, Tom Thomas
Services Provided
Presentation Coaching |
Presentation Development |
Proposal Development |
Renderings & Animations |
Project Overview
The University of North Florida sought Construction Management Services for a new Student Support Building on its Jacksonville campus, a $40 million facility designed to serve as a central hub for student assembly and campus life. The project encompassed new building construction along with all associated site work, positioning the structure as a significant investment in student experience and institutional identity. To compete effectively for the contract, the client engaged PRESWERX for a comprehensive pursuit support package that included proposal development, presentation design, presentation coaching, architectural renderings, and animations.
Client Challenges
Pursuing a prominent university construction management contract at this scale required the client to navigate several high-stakes communication challenges:
Translating a complex, multi-component construction program into a clear, compelling story for a university evaluation committee
Bringing the unbuilt facility to life visually so reviewers could understand its design intent and campus impact before construction began
Standing out among competitive construction management firms pursuing a high-visibility institutional project
Performing with confidence and precision during a live selection interview in front of university stakeholders
Each of these challenges required a pursuit strategy that combined rigorous content development with polished, persuasive presentation.
Scope of Work
PRESWERX delivered a full-spectrum pursuit support engagement for the University of North Florida Student Support Building. The team developed the written proposal, structuring a narrative that clearly communicated the client's qualifications, management approach, and understanding of university construction priorities. Custom architectural renderings and animations were produced to provide evaluators with a vivid, accurate impression of the proposed facility and its relationship to the surrounding campus. PRESWERX also designed the selection presentation and provided presentation coaching to prepare the client's team for the rigors of a live interview, ensuring every spokesperson delivered a focused, confident message.
PRESWERX Approach
PRESWERX approached this pursuit as an integrated storytelling challenge, aligning written, visual, and verbal communication into a single, cohesive submission:
Developed a proposal narrative that framed the client's experience and methodology around the specific demands of a university assembly facility
Produced high-quality renderings and motion animations that gave evaluators a clear visual understanding of the project before a single shovel hit the ground
Coached the presentation team through targeted rehearsal sessions, sharpening message delivery and building confidence for the selection interview
Every deliverable was calibrated to the expectations of a university owner evaluating a significant public investment in student infrastructure.
Results Delivered
PRESWERX produced a complete, submission-ready pursuit package that gave the client a strong competitive position across every phase of the selection process:
A polished proposal that communicated a clear, credible construction management narrative tailored to a university audience
Architectural renderings and animations that made the unbuilt facility tangible and compelling for evaluators
A presentation-ready team, trained and rehearsed to deliver a confident, consistent message under the pressure of a live interview
The client entered the selection fully prepared, with professional-grade materials and a presentation team that could speak to every aspect of the project with clarity and conviction.
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SUCCESS STORIES
Proven Results Across High-Stakes Pursuits
Explore how we’ve helped leading A/E/C teams craft standout proposals and presentations, build confidence, and win major projects with strategy, storytelling, smart visuals, and coaching.