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Industrial

Project Rocket Blast Cooler

Client

Peak Design

Project Owner

Location

Project Value

Industry

Industrial

Account Executive(s)

Tom Thomas, Trey Wilson

Services Provided

Presentation Coaching
Presentation Development
Proposal Development
Renderings & Animations
Videography
PRESWERX_Pattern_Accent02.png
Industrial

Project Rocket Blast Cooler

Client

Peak Design

Project Owner

Location

Project Value

Industry

Industrial

Account Executive(s)

Tom Thomas, Trey Wilson

Services Provided

Presentation Coaching
Presentation Development
Proposal Development
Renderings & Animations
Videography
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Project Overview

The client, a consumer products company known for pushing the boundaries of industrial design, brought PRESWERX in to help launch a bold new product: the Rocket Blast Cooler. The engagement required PRESWERX to produce a comprehensive visual and presentation package capable of generating excitement, communicating product quality, and supporting the client's pitch efforts. PRESWERX delivered high-quality beauty renderings, product animations, and a production film alongside a polished presentation and targeted coaching to prepare the client's team for live delivery. The result was a complete, visually compelling package built to carry the Rocket Blast Cooler from concept to audience.

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Client Challenges

The client faced a challenge common to product launches: translating a strong design concept into visuals and messaging that would resonate with an audience before the product existed in final form. Their specific obstacles included:

  • Communicating the product's design quality and differentiation before a physical prototype was available for review

  • Creating a visual story cohesive enough to carry a full pitch or launch presentation from start to finish

  • Preparing the team to deliver the product narrative with confidence in a high-stakes setting

Together, these challenges demanded a coordinated production and communications effort from a single, experienced partner.

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Scope of Work

PRESWERX produced a full suite of visual and presentation assets for the Rocket Blast Cooler engagement. The team developed beauty renderings that showcased the product's form and finish in detail, supported by animations that communicated how the cooler functioned and moved. A production film brought the product to life in a narrative context, giving the client a shareable asset for broader audiences. PRESWERX also built the client's pitch presentation from the ground up and provided hands-on presentation coaching to prepare the team for live delivery, ensuring the full package performed as well in person as it did on screen.

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PRESWERX Approach

PRESWERX approached the Rocket Blast Cooler engagement as one integrated story, not a set of separate deliverables.

  • Built beauty renderings and animations from a single visual direction to create a consistent product identity across every asset

  • Produced a launch film that placed the cooler in context and gave the client a shareable asset suited for audiences beyond the pitch room

  • Structured the presentation around the visual work and coached the client's team to deliver the narrative with confidence

The client left the engagement with a cohesive, production-ready package built for high-stakes delivery.

Results Delivered

PRESWERX delivered a complete visual and presentation package held to a standard consistent with the client's established brand reputation. Every asset was production-ready and built for immediate use.

  • The beauty renderings and animations gave the client a polished visual language for the Rocket Blast Cooler before any physical prototype was needed

  • The launch film provided a narrative asset suited for broad distribution and audience engagement

  • The structured presentation and coaching left the client's team prepared and confident for live delivery

The client entered key conversations with a complete, professional story and the skills to tell it.

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