
Department of Defense Construction manager as Constructor Capabilities
Client
Pilkington Construction Co.
Project Owner
Location
Project Value
Industry
Account Executive(s)
Joshua Harden, Tom Thomas
Services Provided
Presentation Coaching |
Proposal Development |
Renderings & Animations |
Videography |

Department of Defense Construction manager as Constructor Capabilities
Client
Pilkington Construction Co.
Project Owner
Location
Project Value
Industry
Account Executive(s)
Joshua Harden, Tom Thomas
Services Provided
Presentation Coaching |
Proposal Development |
Renderings & Animations |
Videography |

Project Overview
The client pursued a Department of Defense Construction Manager as Constructor (CMC) contract, a delivery method that requires contractors to demonstrate both construction management leadership and direct construction capabilities to a federal evaluating authority. Competing at the federal level demanded more than a summary of past work. The client needed a pursuit package that translated years of field experience into a cohesive, evaluator-ready narrative. PRESWERX partnered with the client's team to develop a full pursuit suite encompassing a written proposal, renderings, animations, a branded presentation, and targeted interview coaching.

Client Challenges
Pursuing a federal CMC contract required the client to meet a high standard of proof across multiple evaluation dimensions:
Structuring deep CMC experience into a format aligned with federal evaluation criteria and evaluator expectations
Making complex construction methodology accessible to reviewers with varying levels of technical background
Differentiating the team's qualifications in a competitive field of experienced federal contractors
Preparing key personnel to deliver a confident, cohesive performance in the live interview
Each challenge required a coordinated pursuit strategy, not a collection of independent materials.

Scope of Work
PRESWERX developed a full pursuit package tailored to the DOD CMC procurement process. The written proposal structured the client's qualifications around the specific evaluation criteria, ensuring each required element was addressed with precision and supporting documentation. Renderings and animations gave evaluators a visual understanding of the client's construction approach, moving beyond text-heavy narratives to demonstrate capability in a more compelling format. A branded presentation consolidated the pursuit story into a polished, leave-behind deliverable, and targeted coaching sessions prepared the client's team to carry that same story confidently into the live interview phase.


PRESWERX Approach
PRESWERX approached the engagement as a pursuit strategy partner, building a consistent narrative thread from the written proposal through to the live interview:
Extracted and structured the client's relevant CMC experience into a format matched to federal evaluation criteria, closing gaps between what the team had done and what evaluators needed to see
Developed high-quality visual assets including renderings and animations that illustrated construction methodology and made the team's technical capabilities tangible for evaluators
Coached key presenters through scenario-based sessions to align delivery style, sharpen responses to anticipated evaluation questions, and build team cohesion under pressure
Every deliverable was built to reinforce the same core story, ensuring evaluators encountered a unified message across every touchpoint.
Results Delivered
PRESWERX delivered a complete, evaluation-ready pursuit package held to federal submission standards, with each component designed to stand alone and work together as a unified narrative:
The written proposal addressed all required evaluation criteria with clear structure, documented evidence, and a consistent voice that positioned the client as a credible, experienced CMC contractor
Visual renderings and animations translated complex construction methodology into accessible content that elevated the proposal beyond standard text submissions
Presentation coaching brought the live interview to the same standard as the written materials, giving the client's key personnel the tools to perform with clarity and confidence
The client entered the procurement process prepared, practiced, and equipped with a pursuit package built to compete at the federal level.


SUCCESS STORIES
Proven Results Across High-Stakes Pursuits
Explore how we’ve helped leading A/E/C teams craft standout proposals and presentations, build confidence, and win major projects with strategy, storytelling, smart visuals, and coaching.

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