Healthcare
Certified Health Care Constructor Oncology Addition and Renovation
Client
T.A. Loving Company
Project Owner
Location
Morehead City, North Carolina
Project Value
Industry
Healthcare
Account Executive(s)
Joshua Harden, Trey Wilson
Services Provided
Presentation Coaching |
Presentation Development |
Proposal Development |
Renderings & Animations |
Videography |
Healthcare
Certified Health Care Constructor Oncology Addition and Renovation
Client
T.A. Loving Company
Project Owner
Location
Morehead City, North Carolina
Project Value
Industry
Healthcare
Account Executive(s)
Joshua Harden, Trey Wilson
Services Provided
Presentation Coaching |
Presentation Development |
Proposal Development |
Renderings & Animations |
Videography |
Project Overview
The CHC Oncology Addition and Renovation project in Morehead City, North Carolina represented a significant investment in expanding cancer care services at a regional medical facility. The scope encompassed a new oncology addition alongside targeted renovations to existing clinical areas, modernizing the facility's cancer treatment program to better serve patients across the region. The client, a seasoned general contractor with deep experience in healthcare construction, engaged PRESWERX to support the full pursuit effort. PRESWERX delivered proposal development, presentation design and coaching, high-quality renderings, animations, and film production to build a compelling case for the selection panel.
Client Challenges
Pursuing a complex healthcare project required the client to communicate technical scope, design quality, and team capability in a unified, compelling way:
Translating the complexity of an active oncology renovation into a coherent story that resonated with both clinical leadership and administrative decision-makers
Visualizing finished spaces before construction began, giving the owner confidence in the design approach and the team's readiness to deliver
Differentiating the team's qualifications and methodology in a competitive pursuit for a specialized healthcare facility
Preparing project team members to deliver a polished, confident live presentation in a high-stakes selection environment
Together, these challenges called for a pursuit strategy that aligned visuals, narrative, and team performance into a single, consistent story.
Scope of Work
PRESWERX delivered a comprehensive pursuit package built around the specific demands of a healthcare selection process. The team developed a full proposal document that organized the client's qualifications, approach, and project-specific understanding into a clear and persuasive submission. Custom renderings brought the proposed oncology addition to life visually, while animations conveyed sequencing and spatial relationships that static images alone could not capture. A purpose-built presentation gave the client a structured vehicle for the live interview, and filmed content reinforced the team's story beyond the room. Presentation coaching completed the scope, preparing team members to deliver their message with clarity and confidence.
PRESWERX Approach
PRESWERX engaged as a full pursuit partner, aligning every deliverable to the client's competitive position and the owner's priorities.
Developed a proposal framework that organized complex healthcare construction experience into a clear, evaluator-friendly narrative tied directly to the project's clinical requirements
Produced renderings and animations calibrated to the scale and clinical character of the oncology facility, giving the owner a credible, compelling vision of the finished project
Coached the project team through focused interview preparation, sharpening message delivery and building confidence for the live selection event
The result was a pursuit package where every element reinforced a single, consistent story about the client's capability and commitment to the project.
Results Delivered
PRESWERX produced a full suite of pursuit materials held to the standards of a competitive healthcare selection.
A polished proposal gave evaluators a clear view of the client's qualifications, approach, and project-specific understanding, reducing any ambiguity about the team's fit for the work
Renderings and animations delivered the visual conviction the project required, translating design intent into imagery that resonated with both clinical and administrative audiences
Presentation coaching left the project team prepared, aligned, and ready to perform in the room, with a clear command of their message and a rehearsed approach to tough questions
Going into the selection, the client presented a cohesive, professional pursuit that matched the demands of the project and reflected the quality of work they were ready to deliver.
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SUCCESS STORIES
Proven Results Across High-Stakes Pursuits
Explore how we’ve helped leading A/E/C teams craft standout proposals and presentations, build confidence, and win major projects with strategy, storytelling, smart visuals, and coaching.