
Government
16 Acre Legacy Park and Municipal Complex
Client
ANF
Project Owner
Town of Cutler Bay
Location
Cutler Bay, Florida
Project Value
$37,000,000
Industry
Government
Account Executive(s)
Joshua Harden, Tom Thomas
Services Provided
Presentation Coaching |
Presentation Development |
Proposal Development |
Renderings & Animations |

Government
16 Acre Legacy Park and Municipal Complex
Client
ANF
Project Owner
Town of Cutler Bay
Location
Cutler Bay, Florida
Project Value
$37,000,000
Industry
Government
Account Executive(s)
Joshua Harden, Tom Thomas
Services Provided
Presentation Coaching |
Presentation Development |
Proposal Development |
Renderings & Animations |

Project Overview
The Town of Cutler Bay sought to transform a vacant 16-acre parcel at the center of its community into a landmark civic destination. The program encompassed a resiliency park and municipal buildings housing a Town Hall, Police Station, and Community Center with a pool, plus a 300-space, three-story parking garage. The combined building footprint reached 40,000 net square feet at a project value of $37 million. PRESWERX partnered with the client's pursuit team to produce a complete submission package: written proposal, presentation materials, custom renderings, animations, and presentation coaching.

Client Challenges
Translating a $37 million civic program into one coherent story presented the client with several pursuit challenges:
Communicating a complex multi-program scope (park, municipal buildings, community center, and parking structure) as a single unified vision
Visualizing design quality and community impact before construction began
Standing out in a competitive public procurement
Preparing for a live municipal selection presentation that matched the scale and significance of the project
Together, these challenges required a pursuit partner who could build a narrative as compelling as the project itself.

Scope of Work
PRESWERX delivered a full-service pursuit package built around the civic scale and community significance of the project. The written proposal organized a complex multi-program scope into a clear, accessible narrative, structuring the client's qualifications and approach for a municipal audience. Custom renderings brought the proposed park and municipal complex to life visually, giving evaluators a compelling picture of the finished environment. Animations extended that visual story, capturing key site moments and design intent in motion. Presentation materials carried those elements into the selection room, and PRESWERX provided hands-on coaching to sharpen the client team's delivery and confidence.


PRESWERX Approach
PRESWERX treated this pursuit as a unified communications challenge, aligning every deliverable to the civic scale and community significance of the project:
Developed a narrative framework that connected the multi-program scope to the Town's long-term community vision
Produced renderings and animations calibrated to the scale and character of the proposed civic destination
Conducted structured presentation rehearsals, refining the client team's delivery and preparing them for evaluation questions
The client arrived at the selection with a cohesive story and a team ready to tell it.
Results Delivered
PRESWERX produced a complete, professional pursuit package matched to the standards of a high-visibility, $37 million public project. Each deliverable contributed directly to the client's readiness:
The written proposal organized a complex civic program into a clear, evaluator-ready narrative
Renderings and animations gave the selection committee a vivid, compelling picture of the finished destination
Presentation coaching produced a confident, well-rehearsed team prepared for the pressures of a live municipal selection
The client entered the selection with a polished submission and a team positioned to make a strong impression.


SUCCESS STORIES
Proven Results Across High-Stakes Pursuits
Explore how we’ve helped leading A/E/C teams craft standout proposals and presentations, build confidence, and win major projects with strategy, storytelling, smart visuals, and coaching.


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